Victoria’s Secret was established in 1977 when American businessman Roy Raymond start his own women’s lingerie business. The store grew rapidly and has become one of the largest and most valuable apparel brands in the world. The
was valued at about 74.5 billion U.S. dollars in 2021. Victoria’s Secret was previously part of Limited Brands but, in 2021, Limited Brands separated. Victoria's Secret & Co, made up of all the Victoria's Secret brands, became an independent, public company. L Brands became
Victoria’s Secret financials
The company
generated revenues of 6.8 billion dollars in its 2021 financial year. This represented an increase of more than 1.3 billion U.S. dollars from the previous year, when sales fell due to the impact of the coronavirus (COVID-19) pandemic. This also led to the closures of more than 200
Victoria's Secret stores in North America in the same year. Store numbers continued to fall in 2021, although
average sales per store rose, even exceeding pre-pandemic levels.
Competitors
Whilst Victoria’s Secret is one of the biggest names in apparel and underwear, there are other companies vying to grab the top spot. One of Victoria’s Secret’s biggest competitors is Calvin Klein, owned by
PVH Corporation. Calvin Klein has a range of products, but the brand is particularly well-known for its line of underwear.
Calvin Klein generated 3.66 billion U.S. dollars in revenue in 2021. With the exception of 2020, revenue has remained relatively stable since 2017.
This text provides general information. Statista assumes no
liability for the information given being complete or correct.
Due to varying update cycles, statistics can display more up-to-date
data than referenced in the text.
