Reckitt Benckiser - statistics & facts
OTC pharmaceuticals, body care products, infant formula, and cleaning supplies: Reckitt Benckiser Group plc provides consumers with all of this and more.
The UK-based group operates in Europe, North America, Australia, New Zealand, and other developing markets, employing over 40 thousand people worldwide. Reckitt Benckiser's global reach has expanded over the years and the company generated a global net revenue of approximately 14.6 billion British pounds in 2023. The group’s revenues are broken down into three main categories - health, hygiene, and nutrition. Hygiene is the most lucrative category, having generated more than six billion British pounds in revenues as of 2023, and was closely followed by the health category.
These companies offer products that are often deemed "essential" by consumers, and they all own several brands that have gained immense popularity, some of which also rank among the most valuable personal care brands worldwide.
Reckitt Benckiser brands
Reckitt Benckiser's diverse brand portfolio is made up of globally renowned brands that have become household names across the world, including Dettol, Durex, Air Wick, Finish, Vanish, Veet, and others. Some of these brands appear in rankings of UK consumers’ favorite home care and beauty brands, also proving to be popular among men. But the group’s success is not limited to the United Kingdom. In 2023, with sales exceeding 32 million U.S. dollars, its brand Clearasil was among the leading acne treatment brands in the United States. Reckitt Benckiser also positioned itself among the leading condom manufacturers in the United States in 2022.Main competitors
Reckitt Benckiser's competitors include personal care giants Procter & Gamble, Unilever, and Colgate-Palmolive, as well as other renowned names in the industry. As of the year 2023, P&G generated sales of over 82 billion U.S. dollars and its brand Secret held the third spot among the most well-known deodorant brands in the United States. Another major player in the industry is The Clorox Company, whose global net sales peaked at 7.4 billion U.S. dollars in 2023.These companies offer products that are often deemed "essential" by consumers, and they all own several brands that have gained immense popularity, some of which also rank among the most valuable personal care brands worldwide.
